Construction Marketing Partners provides social media marketing built specifically for general contractors and construction firms. We help you turn social media marketing into a consistent, professional social presence that builds trust and drives inbound messages, calls, and estimate requests — while solving the challenges that hold your trade back: competing on price, inconsistent lead flow, and websites that fail to communicate scope and credibility.
What Our Social Media Marketing Includes
- Content strategy & monthly planning
- Professional photo & video content
- Instagram & Facebook management
- Audience growth & engagement
- Optional paid social advertising
Why General Contractors Need Social Media Marketing
General Contractors operate in a competitive market where competing on price, inconsistent lead flow, and websites that fail to communicate scope and credibility. Social Media Marketing directly counters that: it puts your business in front of the right customers, builds the trust general contractors and construction firms depend on, and creates a repeatable path to more builds and renovations.
Because we specialize in construction, our social media marketing speaks your customers’ language and reflects how general contractors and construction firms actually earn work — no generic templates, no wasted budget.
The Result
A consistent, professional social presence that builds trust and drives inbound messages, calls, and estimate requests — measured, reported, and continuously improved every month.
General Contractors Marketing Benchmarks (2026)
Use these current benchmarks to hold your social media marketing accountable to real ROI:
| General Contractors marketing metric (U.S. average) | 2026 benchmark |
|---|---|
| Cost per lead (paid channels) | $50–$200 |
| Avg. Google Ads cost per click | $3.60 |
| Typical paid-search conversion rate | 7–9% |
| Typical project value | $8,000–$120,000 |
| Recommended marketing budget | 8–12% of revenue |
Sources: WebFX 2026 construction marketing statistics, LocaliQ home-services search benchmarks, and industry lead-cost data (ConstructionLeadPro, Getbiddable).
Available In Your City
Frequently Asked Questions
?How much does social media marketing for general contractors cost?
Social Media Marketing is part of our monthly packages starting at $1,500. We tailor scope to general contractors and construction firms and your goals — request a free quote.
?Is social media marketing worth it for general contractors?
For general contractors and construction firms, social media marketing delivers a consistent, professional social presence that builds trust and drives inbound messages, calls, and estimate requests. It directly addresses competing on price, inconsistent lead flow, and websites that fail to communicate scope and credibility.
?Do you provide social media marketing for general contractors nationwide?
Yes — we support general contractors and construction firms with social media marketing across the U.S., with local-market targeting where it matters.